Spring Break
RedBox movies: a cheap, convenient way to rent
Danielle Calkins
Issue date: 9/10/08 Section: Arts & Entertainment
Lychwick not only takes advantage of the cheap prices at the RedBox, but also the ease of returning her movie at any RedBox location.
"The RedBox rentals are easy because if I want to spend the night in Whitewater, I can rent a movie here then return it the next day in Walworth when I go home," Lychwick said.
Lychwick lives in Walworth, where two locally owned video stores recently went out-of-business.
Lychwick said the only way of renting movies in her town now is through the RedBox. The RedBox in Walworth is also located in a Sentry Foods.
RedBox movie rentals recently introduced a newer way of renting movies. By logging onto www.redbox.com, people can reserve the movies they want to rent, and the location they want to pick the movie up at. Online, the movies are categorized by genre and can be sorted by release date or name.
If RedBox movies aren't cheap enough, people can use RedBox promotional codes, which can be found online at www.insideredbox.com. There, a list of promo codes for a free DVD rental and the days they are valid are listed.
Last year, the RedBox was named the fifth-largest DVD rental company in the country by revenue by the Entertainment Merchants Association, according to the Washington Post article from April 2007.
In the same year, RedBox kiosks exceeded Blockbuster Inc. in U.S. locations, according to a Kiosk Marketplace article from November 2007.
In the coming year, the number of RedBox kiosks is estimated to rise to over 9,000 rental locations.
Grocery stores are still prime locations for the movie vending machines because of the heavy foot traffic and constant flow of repeat customers, however, in the future, RedBox hopes to expand to other places such as convenience stores and gyms.
"The RedBox rentals are easy because if I want to spend the night in Whitewater, I can rent a movie here then return it the next day in Walworth when I go home," Lychwick said.
Lychwick lives in Walworth, where two locally owned video stores recently went out-of-business.
Lychwick said the only way of renting movies in her town now is through the RedBox. The RedBox in Walworth is also located in a Sentry Foods.
RedBox movie rentals recently introduced a newer way of renting movies. By logging onto www.redbox.com, people can reserve the movies they want to rent, and the location they want to pick the movie up at. Online, the movies are categorized by genre and can be sorted by release date or name.
If RedBox movies aren't cheap enough, people can use RedBox promotional codes, which can be found online at www.insideredbox.com. There, a list of promo codes for a free DVD rental and the days they are valid are listed.
Last year, the RedBox was named the fifth-largest DVD rental company in the country by revenue by the Entertainment Merchants Association, according to the Washington Post article from April 2007.
In the same year, RedBox kiosks exceeded Blockbuster Inc. in U.S. locations, according to a Kiosk Marketplace article from November 2007.
In the coming year, the number of RedBox kiosks is estimated to rise to over 9,000 rental locations.
Grocery stores are still prime locations for the movie vending machines because of the heavy foot traffic and constant flow of repeat customers, however, in the future, RedBox hopes to expand to other places such as convenience stores and gyms.
Viewing Comments 1 - 1 of 1
Some Guy
posted 9/12/08 @ 4:23 PM CST
Actually there are over 10,000 Redbox Kiosks nationwide, not 3,000 as the article states.
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